Daphni

Yellow

Agua Blanca

Agua Blanca is a marketplace for clean HomeCare and PersonalCare products

https://aguablanca.co

Agua Blanca

Activity

Personal Care/home Care

Stage at investment

Seed & Pre-Series A

Employees

-

What is Agua Blanca?

Marketplace that allows us to select products for our home and body that meet our needs taking into account environmental and ethical criteria

Business and value proposition

Agua Blanca is a curator and aggregator of HomeCare and PersonalCare products, respectful of the health and the environment. Agua Blanca is dusting off a huge market owned by traditional players (7 players own almost 70%) and with a very low penetration online (c.8%). Thanks to its data-driven approach, Agua Blanca will progressively launch its own products, perfectly adapted to people's needs.

Why we invested ?

Difficult not to fall in love with Sébastien Fabre and Yann Le Chatelier, a team of serial-entrepreneurs who have already demonstrated their ability to create new usages with Vestiaire Collective: a unicorn and role model of the circular economy in France. With Agua Blanca, Sébastien and Yann are addressing the HomeCare and PersonalCare market with, once again, the desire to participate in the transformation to come in their industry in terms of consumption patterns and consideration of environmental issues.

Geographical footprint

France

Team of Agua Blanca

Team in charge Agua Blanca

Pierre-Eric Leibovici

daphni team in charge