
Sector
E-commerce
Fintech
Retail
Mission
Redefining online shopping—transforming browsers into buyers with ease.
Founders
Jeremy Pinto, Benjamin Cohen-Aloro
Why we’re in love
Just sets a new standard in online shopping by eliminating friction and empowering e-merchants to compete with giants like Amazon through a streamlined interface and seamless payments via PSPs.
What is Just?
Just aims to create the new online shopping standard. The company makes the online shopping experience frictionless and gives e-merchants relevant tools to compete with giants such as Amazon.
Business and value proposition
Just aims to create the new online shopping standard. The company makes the online shopping experience frictionless and gives e-merchants relevant tools to compete with giants such as Amazon.
As a first step, the company offers a 1-click checkout experience, presenting all the information the user needs to boost its purchasing probability.
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