Transforming Web2 Applications into Web3, with Fabien Poggi (Starton)

How Developers Can Transition From Web2 to Web3

Developers can transition from Web2 to Web3 by using abstraction tools and infrastructure platforms that handle blockchain complexity, allowing them to build decentralized features without deep expertise in protocols or smart contracts.

Bridging the Gap Between Web2 and Web3

For many developers, Web3 feels complex and inaccessible due to new concepts like blockchains, wallets, and smart contracts.

This episode explores how the transition becomes easier when infrastructure removes technical friction and lets developers focus on product logic rather than protocol details.

Making Web3 Accessible to Mainstream Developers

We talk with Fabien Poggi, co-founder and CEO of Starton, a platform often described as “Stripe for Web3.”

Starton’s mission is simple:
enable developers to turn existing Web2 applications into Web3 applications without requiring advanced blockchain expertise.

Abstracting Blockchain Complexity

A key barrier to Web3 adoption is complexity.

Starton addresses this by:

  • Abstracting blockchain interactions
  • Providing APIs and developer tools
  • Simplifying deployment of Web3 features
  • Reducing the learning curve for traditional developers

Infrastructure replaces friction with usability.

Why Web3 Goes Beyond Cryptocurrencies

This conversation also reframes Web3 beyond crypto market cycles.

Web3 represents:

  • New ownership and data models
  • Open, interoperable systems
  • Decentralized applications embedded into existing products

Its adoption depends less on speculation and more on developer-friendly tooling.

Mass Web3 adoption will not come from experts alone.

It will come from platforms that:

  • Empower Web2 developers
  • Enable gradual transitions rather than full rewrites
  • Make decentralized technology invisible to end users

Developer infrastructure is the foundation of Web3’s future.

More episodes

Episode 89 : Hugo Rauch (New Wave)

Episode 89

Media as a Catalyst for Climate Innovation with Hugo Rauch (New Wave)

Episode 88 : Nicolas Mazurier (YouTuber)

Episode 88

Embracing a Build-first Mindset with Nicolas Mazurier (Aywen, YouTuber)

Episode 87 : Yohan & Sacha (K-words)

Episode 87

Reinventing Search Media, with Yohan & Sacha (K-words)

Episode 86 : Julie & Édouard (Wilgo)

Episode 86

Reinventing academic success in the age of AI, with Julie & Édouard (Wilgo)

Episode 85 : Romain Serres (Tilt Energy)

Episode 85

Energy flexibility serving the transition, with Romain Serres (Tilt Energy)

Episode 84 : Alexis Thual (Karavela)

Episode 84

Understanding the brain to treat it better, with Alexis Thual (Karavela)

Episode 83 : Tamar Gomez (Ankar)

Episode 83

Rebuilding the Patent Journey, with Tamar Gomez (Ankar)

Episode 81 : Stanislas Marchand

Episode 81

Well-being in the Digital Age with Stanislas Marchand (Rocapine)

Episode 80 : Laura Beaulier

Episode 80

Measuring Climate Success the Way We Measure Economic Success with Laura Beaulier (Climate Dividends)