From Professional Basketball Player to Special Forces, with Idriss Al Rifai (Flow48)
We’re excited to be back with a new episode of our special series “Welcome in Da House.” A quick reminder: these episodes highlight the entrepreneurs who get us out of bed every morning—especially the newest members of our community!
Today’s featured entrepreneur is Idriss Al Rifai, and it’s fair to say we’ve never seen a résumé quite like his: professional basketball player, several years in the Special Forces, a stint at the Ministry of Defense, the creation of a company later acquired by Groupon, a stop at BCG, the launch of a second company sold to Alibaba, two years at Glovo as Chief Strategy & Data Officer, and finally—here we are: the founding of Flow48 in 2021. Quite the journey!
In short, Flow48, which we’re proud to back, is a startup offering RBF (Revenue-Based Financing) solutions—think equivalents like Pipe, Wayflyer, or Silvr—adapted to the Middle East.
If you want to discover Idriss’s rich and fascinating journey and his new venture Flow48, press play and enjoy!
PS: We recorded this episode back in September 2022, but we’re thrilled to share it now to celebrate Flow48’s $25M fundraising announcement 🎉









