Daphni

The rise of dark kitchens

๐——๐—ฎ๐—ฟ๐—ธ ๐—ธ๐—ถ๐˜๐—ฐ๐—ต๐—ฒ๐—ป๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ต๐—ฒ๐—ฟ๐—ฒ ๐˜๐—ผ ๐˜€๐˜๐—ฎ๐˜†…
While home-cooking is declining, food delivery have exponentially grown and is even predicted to reach a $350Bn market by 2030 (so x10 compared to 2018!). It appears that traditional restaurants and fast-foods cannot address all the demand (in terms of volume x price x quality) by themselves, as it is just not in their best interest to prioritize delivery sales over in-store sales.
As a result, dark kitchen have emerged with competitive offers, usually sold through meal delivery platforms…. ๐—ฏ๐˜‚๐˜ ๐˜„๐—ฒ ๐—ฑ๐—ผ ๐—ป๐—ผ๐˜ ๐—ธ๐—ป๐—ผ๐˜„ ๐—ถ๐—ป ๐˜„๐—ต๐—ฎ๐˜ ๐—ณ๐—ผ๐—ฟ๐—บ.๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ ๐˜„๐—ฎ๐˜† ๐—ณ๐—ผ๐—ฟ๐˜„๐—ฎ๐—ฟ๐—ฑ ๐—ณ๐—ผ๐—ฟ ๐—ฒ๐—ป๐˜๐—ฟ๐—ฒ๐—ฝ๐—ฟ๐—ฒ๐—ป๐—ฒ๐˜‚๐—ฟ๐˜€?ย 

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